Unfortunately most business owners don’t look at how to improve website conversion. They are sucked into the vicious cycle of getting more website traffic and forget all about the visitors they already attract. This post is designed to give you 7 quick ways to improve the way your website converts visitors into clients.
Tip #1 - [...]
Posts under ‘Marketing foundations’
7 tips to improve website conversion today
Why Your Website Sales Suck Video
Because I’m all fancy and technical I managed to make a video entitled - can you guess? - Why Your Website Sales Suck. It basically steps through what I believe are the key areas to make your website successful and introduces a system for getting results. More videos are planned as well so let me [...]
It’s my birthday and I’ll discount if I want to!
Well it is my birthday and if you’re arriving here on the 13th of January 2010 you might want to check out this link as an example of what I’m talking about:
[Offer is closed]
But what I want to talk about is putting a reason behind your marketing efforts. Many business owners market when they have [...]
Do you deliver an amazing experience?
Most experiences with businesses are pretty unremarkable. They involve lackluster customer service and poor quality products. However that’s great news for us.
It means the bar is set pretty low when you want to really wow a customer. So I’m not sure why more businesses don’t try to do it. Because by providing an incredible customer [...]
What does your website really do?
I was explaining this concept to a client yesterday and thought I’d share it with you. I honestly believe if more business owners approached their website this way they’d all be making a lot more sales. It starts with the big question…
What is the purpose of your website?
This may sound obvious… and the answer may [...]
7 Ways To Increase Your Website Sales… Without Adding Traffic
Quick post today… I just wanted to let people know I’ve recorded an audio session on 7 Ways To Increase Your Website Sales Without Adding Traffic (hard to guess the title wasn’t it?) and it’s now available to subscribers.
So go to the Web Marketing Outlaw homepage to find out more and grab the audio.
Hope you [...]
Want more money from your website?
As email subscribers know I’ve recently made the decision to change the focus of my website from general marketing to website marketing for businesses. This is why I started my business and the help that almost all my clients want so it just makes sense. Plus I have a lot more expertise in this particular [...]
Choosing a business model that actually makes money
Choosing a business model is hard… and a lot more important than most business owners believe. It’s also a major reason why most businesses don’t make much money - or if they do - still have poor cash flow. A lot of this can be avoided before the business is even officially launched.
Retail is an [...]
Customer testimonials - Stop people thinking you’re a liar
When you’re selling anything you should assume people think you’re lying. We both know you’re this wonderful, charming individual who wouldn’t sell anything to them unless it would benefit their lives… but how are they supposed to know that?
That’s why customer testimonials and other proof elements are so important in marketing.
Increase your believability
When marketing your [...]
