The other day I was reading that procrastination is the one thing everyone in the world suffers from. It makes total sense when you think about it as well. While there are plenty of people who are fit, healthy, rich and enjoying wonderful relationships… all of them have suffered from procrastination in some aspect of [...]
Posts under ‘Sales’
Stop Your Website Visitors Being Fraidy Cats
Buying something online is usually a very scary experience. We’ve already had our visitors ask the question “Why should I trust you?” and now it’s time to make sure they follow through. You’d be amazed at the strange things that go through a person’s head when they’re about to make a payment.
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Crafting Your Irresistible Offer
Nothing gets sold without someone making an offer. Maybe the offer is just a product sitting on the shelf with a price tag on it but this is still an offer. It simply means I’ll exchange the value of this product or service for a certain monetary value.
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Why No-One Else Cares About Your Business
I hate to break this to you but no one cares about your business. They don’t care how long you’ve been in business, they don’t care how many staff members you have and they certainly don’t care that you have 23 mouths to feed at home. They just don’t care.
They’re only interested in themselves. I [...]
How to write an effective email (with example)
I hate how most people do email “newsletters.” They suck for the readers as they don’t provide value… and they don’t make any sales so they suck for the business as well. Today I want to give you some quick tips on making your emails work.
Here’s a quick email I had someone send out to [...]
Business Owners: Tired of the web marketing bs you’ve been fed?
When I start working with a client my first job is to undo the current mess that passes for their website. I find time and time again that my new client has been led up the garden path by well meaning (mostly) advice that has little to do with making sales from their website. This [...]
How to increase your webstore sales
First off I should probably mention if you own a webstore - which is basically a catalog type website listing heaps of products with a shopping cart - then you’re probably not selling as much as you could be. It seems to me that this is the most difficult way to sell online for the [...]
How to increase website sales
If you ask a web designer how to increase website sales you’ll probably be met with a blank look. In the worst case scenario they might start talking about redesigning your website to match current online trends or current design principles. The problem with this is… web design doesn’t sell anything.
It’s hard for business owners [...]
7 tips to improve website conversion today
Unfortunately most business owners don’t look at how to improve website conversion. They are sucked into the vicious cycle of getting more website traffic and forget all about the visitors they already attract. This post is designed to give you 7 quick ways to improve the way your website converts visitors into clients.
Tip #1 - [...]
