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Posts under ‘Sales’

How to increase your webstore sales

First off I should probably mention if you own a webstore – which is basically a catalog type website listing heaps of products with a shopping cart – then you’re probably not selling as much as you could be. It seems to me that this is the most difficult way to sell online for the [...]

How to increase website sales

If you ask a web designer how to increase website sales you’ll probably be met with a blank look. In the worst case scenario they might start talking about redesigning your website to match current online trends or current design principles. The problem with this is… web design doesn’t sell anything. It’s hard for business [...]

7 tips to improve website conversion today

Unfortunately most business owners don’t look at how to improve website conversion. They are sucked into the vicious cycle of getting more website traffic and forget all about the visitors they already attract. This post is designed to give you 7 quick ways to improve the way your website converts visitors into clients. Tip #1 [...]

What are you really selling?

I’m currently reading The Ultimate Marketing Plan by Dan Kennedy (always listen to Dan!) and it has a useful list in it on the 5 steps people make before they buy something. The steps are: Awareness of need and/or desire Picking the “thing” that fulfills the need/desire Picking the source of the thing Accepting the [...]

How most email marketing is mucked up

If your business operates online you probably realize the power of email marketing. However the very way you use it can be reducing your results significantly. And the biggest problem is this is the way the “experts” tell you to do it as well. If you’re like most companies you send out email with pretty [...]

The big secret to selling online no one tells you

There are many big claims when it comes to making money online from your website. Fast riches are promised with little work but in case you hadn’t guessed it… this is not exactly the full truth. It’s true that internet gurus have it easy and can make thousands of dollars by sending an email… but [...]

Psycho-Cybernetics by Maxwell Maltz Video

Finally got my hands on a copy of Psycho-Cybernetics: A New Way to Get More Living Out of Life by Maxwell Maltz the other day (thanks Linda!) and started reading it. Fascinating stuff about how we limit ourselves based on our own self image that’s been around for 40 years+ and yet it’s still not [...]

What does your website really do?

I was explaining this concept to a client yesterday and thought I’d share it with you. I honestly believe if more business owners approached their website this way they’d all be making a lot more sales. It starts with the big question… What is the purpose of your website? This may sound obvious… and the [...]

7 Ways To Increase Your Website Sales… Without Adding Traffic

Quick post today… I just wanted to let people know I’ve recorded an audio session on 7 Ways To Increase Your Website Sales Without Adding Traffic (hard to guess the title wasn’t it?) and it’s now available to subscribers. So go to the Web Marketing Outlaw homepage to find out more and grab the audio. [...]

Risk reversal options to increase sales

There are various risk reversal options to improve your sales closing rate. The idea of risk reversal is to get the buyer over that last seed of doubt in their mind by taking on as much of the purchase risk as possible. The aim being the prospect has nothing to lose when trying your product. [...]

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