Studies show that when a visitor arrives at your website you have between 3 and 7 seconds to grab their attention. Obviously this is a small window so you have to do everything in your power to ensure your visitor starts reading your content. This is achieved through a great headline.
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Posts Tagged ‘attention’
Using Headlines To Grab Your Visitors’ Attention In 3 Seconds Or Less
How to write an effective email (with example)
I hate how most people do email “newsletters.” They suck for the readers as they don’t provide value… and they don’t make any sales so they suck for the business as well. Today I want to give you some quick tips on making your emails work.
Here’s a quick email I had someone send out to [...]
Happy Thanksgiving - Nick Vujicic: No arms, no legs
Even though I’m not from the US I don’t think it’s a bad idea to spend at least one day being thankful for what we have. Because as Tony Robbins would say what we focus on determines our reality. So do you want a reality of gratitude and happiness… or something else?
Nick Vujicic had a [...]
Marketing positioning: Be seen as the expert and authority
When deciding on your marketing positioning strategy there really isn’t any decision to make.
Because whatever business you’re in you want to be seen as the expert. The authority in the market. The person everyone else looks to for answers.
But what’s that I hear you say? (well it was either you or the voices in my [...]
How to write great headlines
Great headlines are the key to getting attention. While the definition of a headline differs between media you really need to know what they are and how to use them effectively.
What does a headline do?
The job of a headline is simple. It gets people to listen to your message… that’s it. You want to grab [...]
Why your logo loses you business
When you started your business you probably went through a lot of trouble designing a pretty logo to put on the top of everything your business sends out. But what if I told you that it might be costing you sales?
Now I have no problem with pretty logos… it’s just where you place them on [...]