A lot of businesses I see don’t have a position. Or, they have a position, but they don’t communicate it clearly to prospects. Your positioning is your competitive advantage. It’s the reason your prospects should choose you over all other alternatives. But if you don’t tell anyone what it is then you’re wasting your time. [...]
Posts Tagged ‘marketing’
The tripod of success
I’m all about creating a better life for business owners where they have more money and free time. Which is why this blog has three focuses: Knowledge – If you own a business you already know a ton about what you do. But to lift your success to the next level you must become a [...]
