If we’re being honest your web marketing strategy is probably flawed. In fact I would hazard a guess that you don’t even have a web marketing strategy. Today I’d like to share why having a strategy will make your website more effective and your life a lot easier.
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Posts Tagged ‘website’
What’s Wrong With Your Web Marketing Strategy?
Getting Visitors To Buy Right Now
The other day I was reading that procrastination is the one thing everyone in the world suffers from. It makes total sense when you think about it as well. While there are plenty of people who are fit, healthy, rich and enjoying wonderful relationships… all of them have suffered from procrastination in some aspect of [...]
Why No-One Else Cares About Your Business
I hate to break this to you but no one cares about your business. They don’t care how long you’ve been in business, they don’t care how many staff members you have and they certainly don’t care that you have 23 mouths to feed at home. They just don’t care.
They’re only interested in themselves. I [...]
Using Headlines To Grab Your Visitors’ Attention In 3 Seconds Or Less
Studies show that when a visitor arrives at your website you have between 3 and 7 seconds to grab their attention. Obviously this is a small window so you have to do everything in your power to ensure your visitor starts reading your content. This is achieved through a great headline.
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What is an information business?
Starting an information business online is not very hard at all. But before we start you may have a few questions like:
What is an information business? And then…
How do I add this to my current business?
So here’s some quick answers…
What is an information business?
An information business (or information marketing) is exactly like it sounds. It’s [...]
Business Owners: Tired of the web marketing bs you’ve been fed?
When I start working with a client my first job is to undo the current mess that passes for their website. I find time and time again that my new client has been led up the garden path by well meaning (mostly) advice that has little to do with making sales from their website. This [...]
How to increase website sales
If you ask a web designer how to increase website sales you’ll probably be met with a blank look. In the worst case scenario they might start talking about redesigning your website to match current online trends or current design principles. The problem with this is… web design doesn’t sell anything.
It’s hard for business owners [...]
Why Your Website Sales Suck Video
Because I’m all fancy and technical I managed to make a video entitled - can you guess? - Why Your Website Sales Suck. It basically steps through what I believe are the key areas to make your website successful and introduces a system for getting results. More videos are planned as well so let me [...]
Local internet marketing event in New Zealand
There have been a few internet marketing events in New Zealand but usually these are brought to us by Australians or other international people. They also come with fairly heavy handed selling tactics and are a bit of a pitch-fest. So I think it’s time kiwis got in on the act.
So here we have what [...]
What is an Automated Selling Machine?
I don’t know about you but one of the things I love about the internet is how you can set up a website and have it make money for you over and over again. I call them Automated Selling Machines because they just sit there selling your products and services all day long. And it [...]
